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It’s not about what The Chic Indian is, it’s about who The Chic Indian is. It’s you and it's about a culture that embraces and celebrates what India has to offer to the world. Handpicked curations meet an evolutionary buying experience for the evolved.
CURATIONS
FROM THE CURATOR
FROM THE CURATOR
THE SPOTLIGHT
THE SPOTLIGHT
A Bombay Story, Co-Created by Asaii x The Chic Indian
A city that isn’t just lived in - but felt, heard, and carried. Sheher-e-Kahaani is a love letter to Bombay in all its forms - the seen, the felt, the half-remembered. From the nostalgia of kaali peelis to the quiet grandeur of the Taj. From the curves of art deco theatres to the calm geometry of buildings on Marine Drive. Each piece in this collection is hand-painted, draped and tailored to evoke the city's dualities - movement and pause, heritage and now.
A tribute to the timeless elegance of Bombay’s Art Deco era, the Eros Dress draws inspiration from the iconic Eros Cinema building, while soft, flowing details reflect the quiet resilience of city life.
A design studio run by sister duo Julia & Sita specialising in hand embroidery.
DE’ANMA is an Indian jewelry brand that epitomizes simplicity and refinement in its designs. Founded by Priyanka Desai, a fashion designer seeking accessories to perfectly complement her creations, the brand emerged to fill a gap in the market for minimalist jewelry pieces.
At DE’ANMA, our mission is to prioritize 'Less Is More', crafting jewelry that embodies minimalist, precise, and structured designs. We aim to seamlessly blend traditional craftsmanship with contemporary methods, ensuring each piece reflects unparalleled quality and attention to detail.
A striking geometrical pair of earrings available in both golden and silver tones.
At the heart of Logus is a decade of dedication to refined craftsmanship and timeless design. With over 10 years of experience, we design premium bags and clothing that embody quiet luxury—understated elegance with enduring quality. Every piece is made to international standards, blending minimalist aesthetics with practical sophistication. Our mission is simple: create essentials that feel elevated, last longer, and speak volumes without shouting.
Double breasted blazer dress, striped, linen, cuff details.
ATBW Is A One Stop Shop For All Your Black & White Wardrobe Needs!
Whether you're seeking classic essentials, chic dresses, tailored suits, or stylish accessories, we have you covered. Our high-quality pieces are designed to elevate your style and effortlessly mix and match for any occasion. From casual daywear to sophisticated evening attire, discover the power of black and white fashion at its finest.
Pre-stitched saree with front buttons and contrast panel.
Shafali is an alumni of the Fashion Institute of Technology (FIT) in New York where she received an A.A.S. in Avant Garde Fashion Design. Moving back to India, Shafali started designing her own line of clothing. She was then offered the role of India's first Fashion Editor for the Cosmopolitan magazine, one of the world’s largest-selling women’s publications. After spending three years launching the magazine In 2002, Shafali founded 'Studioscd', a niche design consultancy producing handmade products for home and fashion, made from indigenous materials like sutli (jute string) and Assam teak wood. LoveShafali was then launched in 2015.
Aarti Daswani, the Dubai based designer behind AZE, creates timeless pieces designed to be worn and loved for years. With a focus on versatility and clean silhouettes, her collections cater to all age groups and blend classic style with a modern edge. Aze's mantra Every Women needs to feel beautiful
A chic denim blazer set featuring stone detailing on the collar, paired with matching shorts for a polished, summer-ready look that's stylish and breathable.
Conscious, Thoughtful, Statement Wear.
Welcome to Breakkin Even, where clothing isn’t just worn—it’s experienced. We’re here to disrupt, to defy the ordinary, and to make fashion work harder, smarter, and bolder.
Here to EVOKE. EVOLVE. EVEN.
Our Mission:
We're on a mission to break apart barrier, conquer challenges, stand out and reach the top, while minimizing our environmental impact. Through sustainable materials, ethical production, and innovative designs, we're rewriting the rules of fashion.
Our Approach:
Individuality is our blueprint. Inspired by the raw energy of the streets, we fuse rebellion with responsibility, edge with ethics, and function with creativity—creating pieces that are interactive, adaptable, and built for you. Fashion isn’t just what you wear; it’s how you exist in it.
Conscious Utility:
Design should do more than just make a statement, it should interact with you. Every BREAKKIN EVEN piece is designed with purpose, adaptability, and thought, featuring details and functions that interact with you and your ever-evolving life. It shifts, adjusts, and transforms with you—because fashion should be as dynamic as you are. And we do it all without compromising the planet!
We don’t chase trends—we create them. Step in. Stand out. Take over. This is BREAKKIN EVEN.
Semi-sheer lace overlay with a fluid silhouette, worn open or tied for versatile layering.
Founded to help women build a timeless capsule wardrobe without sacrificing comfort or style, DAHLIA is a slow fashion label creating clothes that last, adapt, and feel fresh every time you wear them.
Our collections use handwoven, chemical-free, biodegradable fabrics sourced directly from weavers, supporting traditional techniques and fair partnerships with artisans and karigars.
Each piece is skin-friendly, size-inclusive, and made with zero-waste practices from natural dyes to upcycled yarns. Even our packaging is recycled, with plantable seed labels.
Proudly made in India, DAHLIA brings handloom heritage into modern, fuss-free everyday wear. Crafted with sustainability and transparency at every step.
Ikat printed shirt & skirt set along with a fabric belt.
NEW ARRIVALS
NEW ARRIVALS
Your next forever piece might just be a scroll away. Explore just-in arrivals from India’s new fashion frontier.
SYMPOSIUM OF STYLE
SYMPOSIUM OF STYLE
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